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Customer Marketing Manager (Czech Republic, Slovakia, Iceland) - job post

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Job Description :
Job Title: Customer Marketing Manager (Czech Republic, Slovakia, Iceland)
Location: Prague
Additional Locations: Budapest, Sofia
Contract terms: Permanent, full-time
From Arthur Guinness to Johnnie Walker, our business was founded on people of great character, and in 250 years, nothing has changed. We’re the world’s leading premium alcohol company. Our brands are industry icons. And our success is thanks to the strength of our people, in every role. It’s why we trust them with our legacy and reward them with the career-defining opportunities that they deserve.
Our ambition is to build the best performing, most trusted and respected Consumer Products Company in the world. To achieve these, we need world’s very best people.
Purpose of the role
To drive industry leading activation in-market, in line with Diageo brand strategies.
Role will drive activation by partnering with the Diageo EE commercial and brand teams as well as partners (distributors), acting as liaison between these (and more) partners and ensuring the markets under responsibility have the right tools to activate in the right customers to help achieve our Annual Operating Plan. The scope for this role is Czech Republic, Slovakia and Iceland.
Top Accountabilities:
  • A&P and Activity calendar planning at total country level, lead the development of Through The Line brand plans, collaborating with marketing and partner teams.
  • Lead BTL Execution, deliver best in class activations.
  • Activation critical metric reporting, support M&E and course correct as needed based on outcomes
  • Lead annual planning, coordinating commercial cluster, brand and partner teams.
  • Report on monthly execution and monitor external environment incl. competitor activations
  • Project-management skills
  • Experience working in complex, multi-cultural, fast paced and matrix environment
  • Communication and influencing skills
  • Financially astute and have the ability to manage budgets
  • Brand or trade marketing experience preferred
  • MS office knowledge
  • Fluent English
  • Unique Family Leave opportunity
  • Opportunity to work across market and cultures
  • You will deal with world class brand portfolio
  • Product Allowance to purchase company products from the staff shop
This is key to success in our business and many of our staff work flexibly in many different ways, including part-time and compressed hours. Please talk to us about what flexibility means to you and don't let anything stop you from applying.
Diversity statement
Celebrating our inclusive and diverse culture is core to Diageo’s purpose of “celebrating life every day everywhere”. This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.
Worker Type :
Primary Location:
Additional Locations :
Budapest, Sofia
Job Posting Start Date :
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